PurpleScan
Discover all the powerful checks and monitoring capabilities that help protect your e-commerce revenue and improve your online presence.
Comprehensive SEO checks to improve your search rankings and organic traffic.
Validates title tag presence, length, and uniqueness for optimal search engine visibility.
Checks meta description presence, length, and keyword optimization for better click-through rates.
Ensures each page has exactly one H1 tag for proper SEO structure.
Validates proper heading structure (H1-H6) for better content organization and SEO.
Detects missing alt text on images to improve accessibility and image search rankings.
Checks for proper canonical tags to prevent duplicate content issues.
Validates social media meta tags for better sharing appearance on Facebook, Twitter, etc.
Detects and validates Schema.org markup for rich snippets in search results.
Checks international targeting tags for proper multi-language SEO implementation.
Identifies pages with insufficient content that may not provide value to users.
Ensures URLs are accessible to search engines and not blocked by robots.txt or meta tags.
Scans for links pointing to broken pages on your own site that hurt user experience.
Checks for noindex directives that could prevent important pages from appearing in search results.
Validates SEO best practices for paginated content including canonical tags and rel="next/prev" links.
Monitors robots.txt file health to ensure it is properly formatted and recently evaluated.
Checks if the page is included in your website sitemap for better search engine discovery.
Validates sitemap.xml file health and checks that all listed URLs are accessible.
Identifies pages where the click-through rate is below the expected average for their search position, revealing quick-win optimization opportunities.
Detects when multiple pages compete for the same search queries, diluting ranking potential and confusing search engines about which page to show.
Finds pages that are crawled and indexable but receive zero impressions in Google Search, indicating potential discovery or relevance issues.
Monitors for significant drops in clicks or ranking positions compared to the previous period, enabling rapid response to search visibility losses.
Uses Google's URL Inspection API to verify whether each page is actually indexed, providing ground-truth indexation data directly from Google.
Compares PurpleScan's crawl results with Google's view of the page to detect discrepancies in status codes, canonical URLs, or crawlability.
Connect your Google Search Console account to unlock six additional SEO checks powered by real Google data: CTR opportunities, keyword cannibalization, search performance decline, visibility gaps, true index status and crawl discrepancies.
Discover the GSC integration →
Optimize your e-commerce store for AI-powered search engines and shopping assistants. Ensure your products are discoverable by ChatGPT, Perplexity, and other AI platforms.
Analyzes robots.txt configuration for AI bot access. Differentiates between AI search bots, training crawlers, and shopping agents to ensure your content appears in AI-powered search results.
Checks for the presence and validity of a /llms.txt file, which provides AI systems with a structured overview of your website content and key pages.
Validates Organization structured data on the homepage for AI entity recognition, including name, logo, sameAs links to authority platforms, and contact information.
Deep analysis of Product JSON-LD completeness for AI shopping assistants. Scores coverage across 30+ properties including identifiers, rich content, and commerce data.
Checks for global product identifiers (GTIN, MPN, ISBN) in structured data. Essential for AI systems to match and compare products across sources.
Evaluates review markup quality for AI confidence: aggregate ratings, review count, individual review structure, and review aspects.
Validates Offer schema completeness for AI shopping: price, currency, availability, shipping details, and return policy information.
Analyzes product description depth for AI comprehension: word count, benefit-oriented language, structured specifications, and readability.
Detects FAQPage schema and question-answer content on product pages. Q&A content helps AI systems answer customer queries using your site.
Validates OfferShippingDetails and MerchantReturnPolicy completeness. AI shopping assistants verify these before recommending products to users.
Checks for ProductGroup schema with variesBy and hasVariant properties. Proper variant markup helps AI present your full product range accurately.
Validates BreadcrumbList schema with proper hierarchy structure. Breadcrumbs help AI systems understand site navigation and product categorization.
Advanced security checks to protect your store and customer data from vulnerabilities.
Validates SSL certificate, HTTPS implementation, and secure connection protocols.
Checks critical security headers like CSP, X-Frame-Options, and HSTS.
Validates secure cookie settings including HttpOnly, Secure, and SameSite attributes.
Detects exposed sensitive files like .git, .env, database dumps, and backups.
Checks for proper security disclosure policy file for responsible vulnerability reporting.
Detects exposed server information that could help attackers identify vulnerabilities.
AI-powered detection of exposed API keys, passwords, and tokens in your code.
Ensure your store meets privacy regulations and data protection requirements.
Verifies proper cookie consent implementation for GDPR compliance.
Detects non-essential cookies set before user consent is obtained.
Monitors external resource usage for data privacy implications.
Detects potential personal data leakage to third-party services.
Ensure your website is accessible to all users, including those with disabilities, with WCAG compliance checks.
Checks for WCAG 2.0/2.1/2.2 Level A and AA compliance issues including missing alt text, insufficient color contrast, missing form labels, and invalid ARIA attributes.
Validates accessibility best practices beyond WCAG including proper heading hierarchy, landmark regions, skip links, and usability enhancements.
Monitor page speed, Core Web Vitals, and resource optimization to deliver fast experiences that convert.
Measures total page loading time from first request to last resource. Slow pages directly impact bounce rates and conversions. Target: < 3 seconds.
Monitors server response time from request to first byte. High TTFB blocks all subsequent loading. Target: < 600ms.
Analyzes total compressed size of all resources with breakdown by type. Heavy pages increase load times and data costs. Target: < 2MB total.
Identifies oversized images, unoptimized formats, and compression opportunities. Recommends modern formats like WebP for better performance.
Evaluates Google Core Web Vitals from Lighthouse for mobile: LCP, CLS, and TBT. Mobile metrics are prioritized by Google for search rankings.
Evaluates Google Core Web Vitals from Lighthouse for desktop: LCP, CLS, and TBT. Desktop metrics reflect user experience on larger screens.
Monitor your website availability, detect broken links, and track network request health to ensure your store is always accessible.
Monitors network requests for HTTP errors during crawl. Failed requests can indicate broken functionality or missing resources.
Identifies links pointing to error pages within your website that create dead ends for users and hurt SEO.
Monitors page accessibility via HTTP status codes to detect outages, redirects, and availability issues.
Start monitoring your e-commerce store with our comprehensive suite of automated checks.
Free analysis • No credit card required • Results in minutes